If you are interested in changing the world or just how to be a better manager, this is a great presentation to get some brainfood. All in Jurgen Appelo style. 🙂
Good results for mobile ads in 3rd quarter – has Facebook cracked mobile?
This infograph (in German) shows that mobile ads start to take off for Facebook. Compared to last year revenue increased 32% (to $1,3 billion US). Mobile ads account for 14% of all revenues. It’s up from basically zero. However, considering that there are 1 billion people on Facebook and 60% use Facebook via a mobile device it is not so astonishing that mobile would get a decent share. The question still remains: Can Facebook scale the monetization of their mobile users?
Mehr Statistiken finden Sie bei Statista
A person who blogs doesn’t find a newspaper to pay him
Harald Schmidt, famous German TV-Entertainer says about blogging: “Youtube is for laymans. A person who blogs doesn’t find a newspaper to pay him.” Oh well, ignorance is bliss. If this is really how “old media” sees “new media” then they’ll be in trouble.
Transcript (from 2:05, in German):
Youtube ist eigentlich so ein Laiengetue. Das ist so wie bloggen, ja. Wer bloggt findet einfach keine Zeitung die es einem bezahlt.
Gary Vaynerchuk on culture shift and the future of marketing
Entertaining talk by Gary Vaynerchuk at the Social Mix 2012 conference in Toronto.
Impressive insight into how Google treats and thinks about its employees
Forbes currently has a very interesting article about the Google culture and its employee perks. One especially stands out. It is how they handle the death of one of its employees:
Should a Googler pass away while under the employ of the 14-year old search giant, their surviving spouse or domestic partner will receive a check for 50% of their salary every year for the next decade. […] In addition to the 10-year pay package, surviving spouses will see all stocks vested immediately and any children will receive a $1,000 monthly payment from the company until they reach the age of 19 (or 23 if the child is a full-time student).
It is very interesting as this is a perk which is a no-win for Google. However, there is an underlying – very impressive – philosophy behind it:
“But it turns out that the reason we’re doing these things for employees is not because it’s important to the business, but simply because it’s the right thing to do. When it comes down to it, it’s better to work for a company who cares about you than a company who doesn’t. And from a company standpoint, that makes it better to care than not to care.”