23 moments

where analog thoughts meet digital things 

Larry Lessig on laws that choke creativity or why it is essential to rethink copyright

via ted.com

Harvard professor Larry Lessig is an authority on copyright issues, with a vision for reconciling creative freedom with marketplace competition.

He cites John Philip Sousa, celestial copyrights and the "ASCAP cartel" in his argument for reviving our creative culture.

It is about time to rethink copyright!

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Filed under  //   Copyright   Creativity   Larry Lessig   TED  

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Marissa Mayer's IIT commencement address

Google's Marissa Mayer delivers the commencement address at the Illinois Institute of Technology. It's about passion, smart people, vision, courage, allies instead of adorers and more. Worth watching.

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Filed under  //   Google Buzz   Commencement Address   Illinois Institute of Technology   Marissa Mayer  

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Revisited: What the F**k is Social Media NOW?

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Filed under  //   Presentation   Social Media   Social Media Strategy  

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Never Criticize Your Competitors

In this Video Loic Le Meur - well-known French entrepreneur from Silicon Valley - explains why it is the right thing to never criticize your competitors. Watch it, those 3:40 minutes are well spent...

Here is part of Loic's reasoning (which I took from youtube):

One of the golden rules I have always applied to anything I do is to never criticize my competitors, here is why.

You never know what they or you will do next, they could be partners soon. I have many ex-competitors who became very close friends helping me all the time.

It is bad publicity for you, focus on the positives and improve your own product than try to criticize others. You build a bad image for yourself if you keep criticizing others.

They could buy your company. France Telecom launched in 98 a product directly competing with mine with an ad that looked like ours. Instead of criticizing I took them to lunch and a few weeks later they acquired my company.

Competition is good. Celebrate competition, it kicks your butt to deliver a better product faster. Celebrate it and just be better.

Competition grows your entire space. The more players on the market, generally the bigger the market.

Meet them. Have lunch. Exchange information. Both of you will learn. Don't reveal all your plans, but some sharing is really good.

You could work with them to grow the space. I had launched with competitors in 96 the French Chapter of the Internet Advertising Bureau. We defined format standards for banner ads, put together a book and we all got more business from sharing and working together.

Say your competitors have great products and recommend them, you will build trust.

Even if the temptation is very high when you think what you do is better, never criticize them. If you want to be extreme, you could do what Robert Scoble does, instead of pitching his product, Robert pimps his good competitors and explain what are the important criteria to make a choice. A conversation starts and his image gets reinforced by the community reactions.

That is also what Tony Hsieh the CEO of Zappos does. If you call customer service and they do not have a product in stock, they recommend you to a competing site. The result is they are happy about their experience and likely to come back to you first next time they have something to buy.

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Filed under  //   Competition   Loic LeMeur   Public Relations  

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Summary of the tragic events at the Loveparade in Duisburg yesterday

This report is so far the best summary I have seen of the tragedy that happened at the Loveparade in Duisburg yesterday. Official sources state that 19 people have been killed and around 340 were injured during a mass panic that happened in or near a tunnel. Apparently the tunnel was the only entry and exit.

A lot is still unclear and there are still many questions to be answered.

My thoughts go out to all the families, relatives and friends of the victims of this tragedy.

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Filed under  //   Accident   Deutsche Welle   Duisburg   Loveparade  

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F**k Facebook, MySpace and Twitter - Song against life 2.0

Chris Cosmo a German musician sings in his latest song "Scheiß auf Facebook" about getting real in life again. He promotes to ditch Facebook, MySpace and Twitter and hang out with friends. Whatever you think about his mission the song has a very sticky summer sound to it. So check it out...

Funny side note: Chris Cosmo promotes his song through Youtube :-)

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Filed under  //   Chris Cosmo   Facebook   MySpace   Twitter  

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Tab Candy is the browser extension I didn't know I was waiting for

Here is a great Firefox Add-On for better tab management. I love it. Check out this video.

If you like you can test out Tab Candy right now. If you click on this link, you’ll download a special “super-early” build of Firefox (Firefox 4 beta, to be specific) with Tab Candy. It’s early so there are bugs and performance issues, but this is a very, very good idea.

Found on Techcrunch.

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Filed under  //   Firefox Plugin   Tab Candy  

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Still funny: Jimmy Kimmel Handsome Men's Club

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Filed under  //   Handsome Mens Club   Jimmy Kimmel   Josh Hartnett   Sting  

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Facebook Infografik – 500 Millionen Nutzer & Facebook Nutzung in Deutschland

Gestern haben wir schon berichtet, dass Facebook die 500 Millionen Nutzer Grenze überschritten hat. Heute wollen wir euch in der folgenden Infografik die aktuellen Keyfacts zu diesem Rekord noch einmal verdeutlichen:

Facebook Infografik und Statistiken

Download Infografik: Klein (500x  2500 Pixel), Mittel (800 x 3800 Pixel), Groß (1250 x 6000 Pixel). Die Grafik ist auf Anfrage bis zu einer Größe von 3000*15000 Pixel (300 dpi) verfügbar.

(Update: Es hat sich der Fehlerteufel eingeschlichen, bei der Demographie Männlich steht 2x “25-34″. Sollte natürlich einmal 35-44 sein. Wir werden den Fehler leider erst heute Abend korrigieren können.)

Wir haben die Grafik unter einer Creative Commons Lizenz (CC-BY-NC) veröffentlicht. Mit entsprechendem Verweis auf die Quelle könnt ihr diese gerne für eigene Zwecke verwenden. Die in der Grafik vorhandenen Statistiken und viele weitere Fakten haben wir nochmals für euch zusammengefasst:
  • 500 Millionen aktive Nutzer
  • 50% loggen sich täglich auf Facebook ein
  • 1 Nutzer hat 130 Freunde im Durchschnitt
  • Nutzer verbringen 700 Milliarden Minuten pro Monat auf Facebook
Aktivitäten auf Facebook:
  • Es existieren 900 Millionen Objekte (Pages, Gruppen, Events und Community Pages) auf Facebook
  • Der durchschnittliche Nutzer ist mit 80 Pages, Gruppen und Events verbunden
  • Jeder Nutzer erstellt 90 Inhalte pro Monate
  • Über 30 Milliarden Inhalte (Links, News, Blog posts, Notes, Photos usw.) werden jeden Monat geshared
Weltweite Reichweite:
  • Es existieren über 70 Übersetzungen
  • 70% der Facebook Nutzer befinden sich außerhalb der USA
  • 300.000 Nutzer haben dabei geholfen Facebook zu übersetzen
Plattform Statistiken:
  • Es existieren über 1 Million Entwickler in über 180 Ländern
  • Über 70% der User nutzen Plattform Applikationen jeden Monat
  • Es gibt über 550.000 aktive Applikationen
  • Über 1 Millionen Webseiten haben Facebook Funktionen integriert
  • Über 150 Millionen Menschen interagieren mit Facebook auf externen Webseiten jeden Monat
Mobile Nutzung:
  • Über 150 Millionen aktive Nutzer besuchen Facebook über mobile Endgeräte
  • Nutzer die Facebook auch mobil nutzen sind doppelt so aktiv, wie “stationäre” Nutzer

Weitere Statistiken zu Facebook:

  • Die meist zitierten Personen auf Facebook sind: Einstein, Monroe, Twain, Gandhi, Roosevelt, Curchill, Emerson, Marley, Shakespear
  • Beziehungsstatus: 47.58% nicht angegeben, 19.85% Single, 11.74% in einer Beziehung, , 15.85% Verheiratet, 2.75% Verlobt, 1.33% kompliziert und 0.54% in einer offenen Beziehung
  • 115 Millionen Freundschaften werden täglich bestätigt
  • Die durchschnittliche Distanz die ein Nutzer beim Login von seiner Heimatstadt entfernt ist: 824km

Unserer Meinung nach hat Facebook inzwischen eine so enorm große Beliebtheit. So sind die meisten Zahlen kaum noch vorstellbar. Was glaubt ihr wie lange es noch so weiter geht? Rein rechnerisch erreicht Facebook beim aktuellen Wachstum die 1 Milliarde Nutzer im Jahr 2012.

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Filed under  //   Deutschland   Facebook   Germany   Statistics  

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Great Marketing Campaign: Coca-Cola Happiness Machine

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Filed under  //   Coca Cola   Marketing Campaign   Viral Campaign  

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